What You Don’t Know about Marketing, What it’s Costing You, and How to Fix It (Webinar)

What You Don’t Know about Marketing, What it’s Costing You, and How to Fix It
Thursday, May 30 | 1:00-2:00 PM | Webinar

Presented by: Gail Bower, Marketing & Revenue Strategist, President, Bower & Co. Consulting LLC

Offered in Partnership with/Sponsored by: Bower & Co. Consulting LLC

Do you secretly cringe when someone on your staff asks you for feedback about a marketing idea? Not because you don't want to help but because, deep down, you’re not so sure. After all, you don’t have a marketing background.

Maybe you’re not so confident about your organization’s marketing investment. Maybe you secretly wish you had a steady stream of donors and volunteers. Maybe you’re tired of explaining to funders over and over again who your organization is.

As the executive director or CEO, you feel the pressure but let’s face it – you’re out of your comfort zone.

This webinar is for you. Join Gail Bower as she demystifies marketing, sharing:

• What the heck marketing and branding are (and why you need both)
• How to trust yourself when you give feedback about content and graphic design
• Three decisions you need to make before you even begin to market anything

This webinar is geared for nonprofit executive leaders. One hour to empowerment. Plus, a safe place to ask any question you’re too embarrassed to ask in public!

Cost:

$30 PANO Members | $60 Not Yet Members

Terms of Participation
Your purchase entitles you to a single login; multiple accesses to the Zoom webinar are not permitted. Please do not share the login information with others, as it may interfere with your ability to join. Feel free to gather others around your conference phone or work station to listen and view the program.

Materials & Login/Call-In Instructions:
Materials (PowerPoint and other handouts), along with instructions on how to login and call-in, will be emailed to attendees a few days prior to the date of the webinar. PANO uses Zoom as our webinar platform; you can familiarize yourself with Zoom and/or join a test meeting prior to the webinar.

Can’t attend? All webinar registrants will receive the webinar recording!